Ident/ Channel | Length and format | Type of sound (describe it – diegetic/non-diegetic) | Target audience | Setting/props characters no. of characters |
Pixar Ident | 10 seconds | Diegetic sound Squeaks and sound effects | People who want to see a Pixar movie (mainly children between the age of 4 to 12) | The props that appear are the letters P, I, X, A and R which are lined up to make the word Pixar. The only character is a lamp who squishes the I. |
DreamWorks Ident | 21 seconds | Non-Diegetic sound Mood music | People who want to see a DreamWorks movie (mainly children between the age of 4 and 12) | It is set in a blue sky with white clouds and there is a crescent moon. The only character is a boy with a fishing rod who fly’s up to the moon using balloons which them pop to create the word DreamWorks |
BBC 3 ‘Magic Number’ Ident (2003-2008) | 14 seconds | Diegetic Sound Music Represented coming from the characters | People who watch BBC 3 (mainly people between the age of 16 and 40) | It is set in a dark room with the word THREE inside it. There are 19 Characters who are around and on the word ‘THREE’ they are all singing the song ‘3 is a magic number’ |
BBC 1 Ident ‘Hippos’ | 30 seconds | Non-Diegetic Sound Mood Music | People who watch BBC 1 (a vast variety of people but mainly from the age 12 to 50) | It is set in an African Lake. There are lots of hippos swimming around underwater, the number of hippos is uncertain. At the end some of the hippos swim in a circle around the BBC One logo. |
Ceebeebies Ident ‘Dance’ (2004) | 15 seconds | Non-Diegetic Sound Mood Music | Children that watch Ceebeebies (aged between 3 and 6) | The Background of the Ident resembles a lava lamp. The characters are two yellow blobs that ‘dance’ with each other. |
E4 ‘Coloured Block’ Ident | 16 Seconds | There are both Diegetic Sounds There are two main sounds, the channel 4 blocks logo smashing and the noises the e4 logo’s make. And Non-Diegetic Sounds When the E4 logo’s start jumping around, music starts. | People who watch E4 (usually aged between 13 and 33) | The Background of this Ident is completely black and it starts off like the Old Channel 4 Ident’s with a number 4 made of coloured blocks. The 4 then falls over and shatters into pieces, the pieces all turn into E4 logos that jump around. |
‘The Simpsons’ Sky 1 Ident | 28 Seconds | Diegetic Sound All the sound in the Ident is being made by the characters or objects in it | People who watch Sky 1 (Usually from age 10 to 40) | The setting is in the Simpsons world, it starts off in the Simpsons home, on a street and then a hospital looking place. The Characters that are in it are, Lisa, Maggie, Homer, Marge, Bart, Santa’s Little Helper, Itchy and Scratchy. |
This is some of the reaserch i have done for my group for a project, the project being we have to create an Ident for the media department at Park Hall Academy. The rest of my group are Gary, Jordan and Jack.
